Leif Edvinsson
Corporate Longitude: What You Need to Know to Navigate the Knowledge Economy
August 06, 2019 Comments.. 681
Corporate Longitude: What You Need to Know to Navigate the Knowledge Economy Leif Edvinsson Measuring and maximizing intellectual capital the corporation s one indispensable asset By the world s foremost authority on intellectual capital The next knowledge economy and the new economics of knowledge Creating the intelligent organization and designing workplaces that attract tomorrow s best knowledge workers Intellectual capital combines human ca Measuring and maximizing intellectual capital the corporation s one indispensable asset By the world s foremost authority on intellectual capital The next knowledge economy and the new economics of knowledge Creating the intelligent organization and designing workplaces that attract tomorrow s best knowledge workers Intellectual capital combines human capital brains, skills, insights, and human potential with the structural capital wrapped up in customers, processes, databases, brands, and systems Leading edge companies have discovered that intellectual capital is the one indispensable business asset, and they are seeking new ways to measure and maximize that asset Corporate Longitude gives them the compass they re searching for a practical method for measuring the corporate intangibles that increasingly drive the bottom line Leif Edvinsson, the world s leading intellectual capital guru, presents new insights and strategies for every leader seeking competitive advantage in the next knowledge economy Edvinsson shows why traditional financial metrics, which measure corporate latitude, are no longer enough and presents breakthrough techniques for measuring corporate longitude the subtle interrelationships of human and structural capital that have become your most crucial success factor For all executives, management consultants, executives, financial and information technology leaders, MBA candidates, and Executive Education students Leif Edvinsson is widely acknowledged as the guru of intellectual capital At Skandia, one of Europe s most respected andforward thinking financial firms, he serves as the world s first Director of Intellectual Capital The author of the global bestseller Intellectual Capital Realizing Your Company s True Value by Finding Its Hidden Roots, Edvinsson is a global knowledge nomad that championed two early moves to measure intellectual capital and reflect it in corporate annual reports He is a former winner of the Brain of the Year award.. Corporate Longitude What You Need to Know to Navigate the Knowledge Economy Measuring and maximizing intellectual capital the corporation s one indispensable asset By the world s foremost authority on intellectual capital The next knowledge economy and the new economics of kn
  • Title: Corporate Longitude: What You Need to Know to Navigate the Knowledge Economy
  • Author: Leif Edvinsson
  • ISBN: 9780273656272
  • Page: 312
  • Format: Hardcover
  • Corporate Longitude: What You Need to Know to Navigate the Knowledge Economy Leif Edvinsson

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      312 Leif Edvinsson
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      Published :2019-08-06T21:02:00+00:00

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